2026 FIFA World Cup Official Emblem and Brand Identity Unveiled

FIFA Unveils 2026 World Cup Logo in Los Angeles

FIFA, the international governing body of association football, has officially unveiled the logo and brand identity for the 2026 FIFA World Cup, which will be jointly hosted by the United States, Canada, and Mexico.

Unveiling at the Griffith Observatory

The official emblem and brand identity were presented on May 17, 2023, at the iconic Griffith Observatory in Los Angeles, California. The event marked the official start of the road to the 2026 FIFA World Cup.

A Fusion of Cultures

The 2026 FIFA World Cup logo reflects the diversity and unity of the three host nations. It features a stylized representation of the Earth adorned with the colors of the United States, Canada, and Mexico. The shape of the logo is inspired by the infinity symbol, symbolizing the global impact of the World Cup.